Poppy in a Wheat Field

Raising Your Profile in the Post – LSA Marketplace

Wednesday 6th July 2011 5.30pm – 6.30pm

With Alternative Business Structures (ABS) on the way, competition for legal services promises to become fiercer.  There are plenty of  solicitors out there offering a quality, friendly and accessible service but what differentiates your practice? Standing out from the crowd will be essential for the survival of your business, but how do you do it?

Join me and media strategist Michelle Drapeau for a FREE 1 hour webinar to help you raise your business profile.

To book your FREE place CLICK HERE

You will learn about:

• The Legal Services Act – a brief introduction
• Alternative Business Structures
• How to get free publicity for your business
• Getting your name in print
• Being interviewed on TV and Radio
• Public Speaking
• Using social media to promote your business

Here is an article that Michelle wrote on my other blog, There May be Troublehead, a few months ago.  We’ll be covering these issues and more in the webinar.

Book your place now! Log-in details will be given nearer the time.

Michelle Drapeau is a media strategist and copywriter, specialised in helping individuals and businesses raise their profile.  She is the    founder of www.lexipop.co.uk , an online resource providing free information on media opportunities for businesses.

Michelle also writes feature articles, both on behalf of clients and under her own name, and her work has appeared in trade magazines  such as Marketing Week and Call Centre Focus, as well as in consumer magazines such as France and Aesthetica.

She works with businesses of all sizes helping them to raise their profile.  She also runs media training and consultancy  programmes with TV broadcaster and journalist, Sue Hayward at Sunshine Communications.

Michelle has a background in the legal profession and maintains her interest in law. Follow her@lexi_pop

No related posts.

Webinar: How to Raise Your Lawfirm’s Profile post-ABS originally appeared on Jobsworth by Michael Scutt on 07/06/2011.

Yesterday I spoke at a workshop arranged by Gateway Media on the theme of “Combating Tesco Law: Preparing your Brand Presence”.  I tried to explain what the LSA does in about an hour – it was a bit of a rush but no one fell asleep and I hope I got the main points across.  As promised I have loaded my Powerpoint presentation onto Slideshare and you can view it here;

No related posts.

The Legal Services Act 2007 originally appeared on Jobsworth by Michael Scutt on 03/03/2010.

How prepared are you for the Legal Services Act?

Gateway Media are a very accomplished media agency with some blue-chip clients.  I was therefore delighted to be invited to speak on the 2nd March at the above workshop about the Legal Services Act 2007 and the implications for lawyers.  I will be taking a look at the Legal Services Act and its main provisions in a talk entitled “The Legal Services Act Explained“.  The introduction of Alternative Business Structures is now only a year away.

After me will be two very interesting sessions on marketing and the use of digital media.  The “Marketing Refresher” session is aimed at lawyers and how to promote professional services.  It will deal with marketing basics and the issues business owners need to think about when promoting their brands.

The final session “Practical Steps”  will be devoted to digital media, promotional strategies and developing your online presence.

It should be an interesting (half) afternoon – and it’s free!

You can register at http://tiny.cc/V4hlI

Or phone: 020 3056 4063

Related posts:

1. “Tesco Law” – not the threat that solicitors fear?

Combating Tesco Law: Prepare your Brand Presence originally appeared on Jobsworth by Michael Scutt on 08/02/2010.